Chief Data Scientist Communications Expert

Head of Digital Media for P&G Latam

Digital Coordinator for the Presidential campaign Brazil 2014

Special Data Scientist for President with daily intelligence and monitoring reports Brazil 2015, 2016

Procter & Gamble Digital Head of Media

ABN AMRO Bank Digital Marketing Specialist

Graduated in Social Communications, BA

UniCeub Brasil

Sometimes I have an incredible need to communicate with another human being…


I am a Digital Media and Intelligence Specialist.

  • Campaign Creation
  • Media plans
  • Objective behaviors Analysis
  • Parameters
  • Comparatives
  • Real time monitoring
  • Full report and scenario analysis
  • Data Intelligence Reports

Intelligence reports to support government decisions

Digital Media Strategy

Political Campaign Digital Coordinator

Mastermind of Internet Solutions

Add Your Past Experiences

Data Scientist for the Cabinet of former Brazilian President Dilma Rousseff 
(2015 – 2016)
Daily reports with intelligence analysis with insights, word clouds, cross information checking and big numbers, providing for the party and first tier politicians a daily briefing including predictions and trends

Digital Presidencial Campaign Coordinator
Digital coordinator and media director for the winning presidential campaign. Creation of posts and cards based on real time information (know more) with the best result of the historical series engagement and impacts

Digital Government Rio de Janeiro Media Director
(2017 – 2019)
Acting as online media head for the state, creating intelligence analysis and media plans just like this one (see here)

Digital Head of Media and BI for Minas Gerais Government Campaign
Acting as Digital Media Director for the winner governor of the state Fernando Pimentel

Digital Head of Media and BI for Bahia Government Campaign
Acting as online media director for government Rui Costa campaign (winner in two last terms), responsible for all campaign deliveries, growth hacking, digital content and media strategy evolution with daily reports

Media Manager for Famous and Influencers Market
(2014 – 2016)
Media guru responsable for the growth of biggest Brazilian Influencers. The first and third largest YouTube channels in Brazil, including creation of the first mediakit for Felipe Neto and Whindersson Nunes, among other artists

Sports Ministry Brazil
Head of Digital Media

Tourism Ministry Brazil
Head of Digital Media